NIYOJAN (Corporate Connect Cell) at IMS Ghaziabad UC Campus initiated campus placement activities with ICICI Prudential Life Insurance Co Ltd. which is a leading well-known international financial services providing company. The company visited the IMS-UC campus on 20th Feb, 2014 for the Pre-Placement talk, Group Discussion and Personal Interviews. The panel of ICICI Prudential life insurance consisted of three members – Mr. Dinesh Tak - Vice President; Mr. Vishal Singh – Senior Head HR, Delhi Region & Ms. Sarita – Senior Executive HR. The response of the final year students was overwhelming, therefore screening was done on the basis of academic credentials and short listed students were allowed to appear for the placement process consisting of GD and then the qualified students appeared finally for the personal interview. This Pre -Placement talk and placement process took almost an entire day and finally 14 students were selected by the ICICI team consisting of 11 students from BBA final year and 3 Students from BCA final year.